Facebook Likes Are More Profitable Than Tweets (RU Social Media Ready) Social Media Management 202 436 6577

Social Media Content of Tweets (Social Networks Manager 202 436 6577)

Evenbrite has completed a study showing that Facebook drives more ticket sales that using Twitter to tweet the message. So I ask the question are small businesses using Facebook to the full potential? Are small businesses missing out on opportunities to get more bang for the buck?

Evenbrite announced Wednesday that an average tweet about an event drove 80 cents in ticket sales during the past six months, whereas an average Facebook “Like” drove $1.34.

Read original article …Here

The study, which used in-house social analytics tools to track ticket sales on the site, was a continuation of a similar analysis the company released in October after analyzing data from a 12-week period. That study also indicated Facebook drove more sales for Eventbrite than Twitter, although the difference between the two networks’ sales per post was greater at that point than throughout the entire six-month period (the “value” of tweets increased).

The goal of a small business using Facebook, is the create a Fan Page and then start using the “Event Calendar to invite people, clients, customers, etc to the event.

Bruce Porter, Jr. the Social Networks Manager

202 436 6577

Why your social graph should be bigger (not smaller) (via Information Maven: Greg Meyer)

Map of Top 50 UK PR people and followers (via flickr.com/photos/porternovelli)

I meet a lot of people who are interested in segmenting their social graphs — keeping Facebook for friends, Twitter for fun, and keeping business contacts, well, focused on business — and they are missing something.

It’s Too Hard

It’s really hard today to remember how you met someone when co-workers can friend you on Facebook, people you meet at a conference can connect to you on LinkedIn, and any number of people can find you on Twitter. I fully respect the need of some to separate out their lives so that they can maintain separation between the areas of their life, and my opinion is that spending time filtering and segmenting your social graph takes away from the very benefits that happen when your social graph is bigger.

Make Friends and Influence People (classic advice, still applicable today)

I think there are two specific benefits to increasing the size of your social graph: … Read More

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